
Hi! I’m Ann
(I’m the one on the phone)
I am a digital and social media manager with experience in both paid and organic content creation, social strategy, influencer, community management, and leading social media teams.
I got my start working in video games before spending eight years as in-house social media (and writer and designer and photographer and videographer and web design and everything else digital) for professional sports teams. I then moved on to the apparel industry, leading the North America social media for one of the biggest denim brands in the world.
And in the midst of all that I was also a graphic designer. Those wacky jerseys minor league teams wear? I designed four of ‘em.
Social Media
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Digital Marketing
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Paid Social
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Copywriting
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Influencer
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Graphic Design
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Content Creation
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Social Strategy
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Community Management
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Social Media 〰️ Digital Marketing 〰️ Paid Social 〰️ Copywriting 〰️ Influencer 〰️ Graphic Design 〰️ Content Creation 〰️ Social Strategy 〰️ Community Management 〰️
Developed a full-funnel paid social strategy for Wrangler that drove an 80% increase in traffic and 30% increase in revenue year over year.
Developed paid, organic, and influencer social campaigns for over 25 different Wrangler product collections in 2024.
Oversaw the budget and strategy of Wrangler’s influencer program, utilized effectively in paid social campaigns and expanded it to affiliate networks such as LTK.
Led the #NHL17Pavelski cover vote campaign in conjunction with EA Sports, earning 100,000+ more hashtag uses than the other finalist.
Launched and established the digital voice for a new AHL team, the San Jose Barracuda, which ranked in the top three in engagement rate and follower growth in the league.
Produced a 64-page game program for each Sacramento River Cats homestand, including the design, layout, and articles.